General Manager (Operations)

Mr Alex Lim was redesignated as General Manager (Operations) in April 2018 from the position of General Manager. He has been with United Oil since the year of its incorporation in 1999. He is responsible for all operational aspects of the business, including but not limited to, addressing technical queries in relation to our Group’s products, as part of the business’ customer service support. He is also the management representative that ensures compliance with the prescribed standards of our ISO 9001 certification.

Mr Alex Lim has more than 28 years of experience in the lubricant industry. He first ventured into the lubricant business working as a chemist and subsequently, the production manager for Imexco Petroleum Pte. Ltd., a company which was subsequently acquired by Cosmo Lubricants Pte. Ltd in 1989. He joined Unocal Pacific Blending Pte. Ltd. as production manager in 1993 where he was responsible for production planning, co-ordination and control of all materials, labour and facilities of the manufacturing plant. He was with a local lubricant company from 1995 to 1999 where he joined as the production manager and was subsequently promoted to the factory manager and deputy general manager roles.

Mr Alex Lim graduated from Campbell University with a Bachelor of Science (Magna Cum Laude), majoring in Chemistry and Statistics in 1985, and was awarded a Master of Business Administration from the University of Leicester in 1998. He also obtained a Diploma in Business Efficiency and Productivity (Production Management) from the National Productivity Board of Singapore in 1992.

General Manager (Business Development)

Mr Shawn Tan was promoted to General Manager (Business Development) in April 2018 from his previous role of Deputy General Manager. He is responsible for assisting our Executive Directors in overseeing all operational aspects of the business, including business development.

Mr Shawn Tan has more than 19 years of experience in the lubricant industry. He worked as the assistant finance manager of a local lubricant company for one year prior to joining United Oil, where he was subsequently promoted from the role of assistant finance manager to account manager, senior manager and thereafter deputy general manager. Mr Shawn Tan initiated the development and implementation of United Oil computer networking, accounting, internal control and human resource management system. His promotion to account manager prompted the expansion of his portfolio to business development and marketing.

Mr Shawn Tan graduated from the University of Canberra, and was conferred a Bachelor of Commerce degree (majoring in Accounting) in 1998.


Chief Financial Officer

Mr Steven Cham was redesignated as Chief Financial Officer in March 2019 from the position of Financial Controller. He is responsible for overseeing the full spectrum of financial activities of our Group.

Prior to joining our Group in July 2015, Mr Steven Cham was the financial controller of Juken Technology Limited, a manufacturer of precision mould plastic components, from 2011, where he was responsible for all the financial matters of the group. From 2006 to 2010, he was an auditor at Baker Tilly TFW where he was involved in the statutory audit of companies.

Mr Steven Cham is a Chartered Accountant of the Institute of Singapore Chartered Accountants. He is qualified as a Chartered Accountant with the Association of Chartered Certified Accountants.


MR HERRY DEFJAN  Non-Executive Director, PT Pacific Lubritama Indonesia

Mr Herry Defjan is the non-executive director of our subsidiary, PT Pacific Lubritama Indonesia (“PLI”).

Previously, Mr Herry was the executive director of PLI, where he oversaw all aspects of the Group’s operations in Indonesia. Prior to joining our Group, Mr Herry acquired prominent professional working experiences throughout his career. He started as an Investment Banker but left the banking industry to become a Sales Manager in PT. Putra Surya Perkasa Group (“PSP”). In 1994, he founded Indahcup Andalan Industries, a polystyrene food packaging company, where he served as marketing director. Mr Herry diversified his business focus, venturing into the lubricants industry by serving in an Indonesian company as a director for 17 years.

Currently, Mr Herry also serves as an organizational adviser at the Association of Lubricant Distributors, Importers & Manufacturers in Indonesia (“PERDIPPI”).

He holds a Bachelor degree in Finance and Marketing from the University of Oregon.



MR TONY LEGI  General Manager, PT Pacific Lubritama Indonesia

Mr Tony Legi was appointed General Manager of PLI in March 2019. He manages the day-to-day business operation of PLI, to ensure our Indonesia business operations remain competitive and is tasked with growing PLI’s market share.

Prior to join our Group, Mr Legi managed the development of Bojonegara Industrial Park, an integrated oceanfront industrial estate located at the East of Java Island of Indonesia, operating its own ports, shipping fleet and warehouses.

With over 25 years direct development of many start-up ventures from telecommunications, financial services, to logistics, he founded and designed operating procedures to automate business operation, and later assumed non-executive director positions to remain as a minority investor of several companies.

Since 2013, he has served as Commissioner to PT Grand Kartech Tbk, an Indonesia Stock Exchange listed company, to provide strategic advisory to grow the fabrication business. Grand Kartech group is one of the oldest engineering and equipment manufacturers of various industrial plants and oil & gas equipment. Mr Legi started his career in IT system development and management consulting.

He graduated from Case Western Reserve University, Ohio, USA with a dual degree in Computer Engineering and Economics in 1986.